Obligado Group
Marketing Services
Fractional Marketing
That Doesn't Stop at Strategy
We bring the brains and the bandwidth to move your marketing forward.
WHO
WE ARE
Founded by Odile Harbaugh, a seasoned marketing strategist with deep experience across Fortune 20 companies and scrappy start-ups, Obligado Group brings both strategic insight and executional horsepower to every project. We don’t just deliver a plan and walk away — we help you bring it to life. Whether you're a small business in need of a fractional marketing leader or a larger team needing bandwidth for high-impact projects, we offer the expertise and hands-on support to move your marketing forward.
OUR
SERVICES
Fractional Marketing Leader
Need help leveling up your marketing but not sure where to start? We create tailored marketing plans — from SEO to social media — aligned with your business goals and your budget. But we don’t stop at strategy. Starting at just 5 hours a week, we roll up our sleeves and help you execute, using a mix of in-house expertise and trusted freelance talent to get the most impact from every dollar.
Plug-In Project Manager
When you need senior-level marketing support without committing to a full-time hire, Obligado Group plugs seamlessly into your existing team. From product launches to editorial calendars, we bring structure, momentum, and marketing know-how to help you drive projects forward — and deliver results from start to finish.
EXPERTISE
01.
BRANDING & POSITIONING
02.
MARKETING
STRATEGY
03.
CONTENT
PLANNING
04.
DIGITAL ADVERTISING & SEARCH
05.
PROJECT MANAGMENT
OUR
WORK
OUR
CLIENTS
.png)
.png)
WHAT OUR
CLIENTS ARE SAYING
"Odile Harbaugh and the Obligado Group have transformed Brilliant Group's marketing. Their communication strategy and content calendar brought clarity to our messaging, and the website redesign, including the new product finder truly represents our brand.”
Darren Bianchi, CEO Brilliant Group
OUR TEAM
CONTACT US
Send us a message or schedule a call